Welcome to Sports Investors. SI was formed several years ago when a few of us got together (we work for one of Wall Streets "Big Three" investment firms) to discuss our Football wagers for the previous weekend. Each of us was using a "tout service" at the time, and all of us were getting buried. As it turned out, two of us were using the SAME TOUT (Nationally reknown) and this particular outfit had the nerve to give two of us different games! One of the games we had received was opposite the other! We just looked at each other in embarrased amazement...

After much research, we found that this type of behavior from this tout as well as most others was par for the course. This literally made us sick to think of the thousands and thousands of dollars that we had wasted as a group on these horrible services who weren't in the least bit interested in their customers bankroll! Seattle, Chicago, Denver. One tout even told one of our partners to "Bet the Ranch" on Detroit on Sunday. He told him that his sources OWNED the coach, and that if he had a brain in his skull, he'd get every penney he ever had and bet it on Detroit! Well, needless to say, our partner was leery as in the investment business, there are "touts" as well. Every day in our business you hear "This is a lock!" "Bet the Ranch" and "This is a sure thing" Good thing he was leery as favored Detroit lost by over three touchdowns!

The point is this: After we realized what a bunch of dopes we'd been, we decided to start our own handicapping service. There was a guy in our office who was a computer nerd who majored in statistical analysis and probablility at Harvard. He was always bragging about how much money he won every week and he seemed to do *particularly* well in weeks that we did particularly poorly!

This kid (we say kid because he's 30 something and we're "over the hill") now works for us and is the person primarily responsible for our selections. The rest of us have financed him via some of the best computer equipment available today and a healthy salary and bonus program. The more winners he produces, the more money he makes. Simple.

In addition, we have hired a marketing firm (who told us about Sportswire.com) and subscribe to all the best stat houses in the country (USA, TSN, CSW, SportsTicker, Proline etc.) Together, with our hired "gun" (actually a hired "nerd") we systematically review all the games on a daily basis. The three major partners in this venture are responsible for several million dollars in assets of OPM (other peoples money) and several hundred thousand dollars of our OWN money, so we have a working understanding of the term "Investment" Every day, and many nights, our goal is to move money into the spots where it is most likely to flourish. In our 20 years in the business, we have found that in many cases, the public's opinion on a stock skews the price to the point that we don't want any part of it, and in fact, often sell short. The same concept applies to Sports Betting: If the Publics opinion is so great that one team should cover against another, then the oddsmaker is FORCED to put up a line to balance the action. Balancing the action is a bookmakers job, and one that if he fails, risks his job daily. Therefore, it is our premise that ONE of the key factors in analyzing these games is the VALUE that each team has.

"Value" is when the linesmaker gets "cornered" due to public opinion. Sports Investors is RIGHT THERE to mop up the overflow and take the "Value" in the number! many times, those of you who choose to purchase our selections will see, the selections we play are often not "pretty" We don't play alot of "TV Favorites" because there is no "value" there! Our stat man says it best "Bet with the books" he says. In other words, play with the house, as in most seasons, they'll come out ahead! How many players do you know that drive a Cadillac or Beamer? How many Books do you know that are rolling in it? Why?

Now that you get our general philosophy, I want to give you a few tips on our recommended "Bankroll Control" system. Picking winners is 50% of the battle, but Bankroll Control is the other 50% that most players ignore! We are here to teach you HOW TO WIN in Sports wagering:

1) Set aside a "Bankroll" with which to start playing. A separate bankroll for EACH SPORT is required. One for NFL, one for Colleges, one for NBA etc. This isn't rent money or savings accounts, it's money specifically set aside for Sports INVESTING. In our best season we have tripled our bankroll, in one year, we lost 30% of it, but in NO YEAR did we go belly up! That is because we are CONSERVATIVE, SHARP, SEASONED players who have been around for many many years. Those of you old timers know exactly what we mean! You newer players take heed! This can be a DANGEROUS game

2) Follow our wagering advice to the letter. We must rate our plays "Top" and "Regular" for Sportswire.com's database documentation service, but when you buy from us, we'll let you know exactly how much to wager on each game. The formula goes something like this: "Regular Plays" are 3% to 7% of the Bankroll. Most plays are about 5%. This group will represent the bulk of our selections. "Top Plays" will be rated 8% to 15% of the bankroll with the bulk of these plays coming in around 8 to 10%. When we see something EXTRAORDINARY, we'll give it a higher than 10% rating.

3) NEVER under any circumstances wager more than 1/3rd of your bankroll at any given time. You can't play 20 3% games because thats 60% of the bankroll, get it? OK.

4) NEVER wager more than 15% of your bankroll on ANY game no matter what! I don't care if it's raining cats and dogs, you're the 30 point dog and your opponents whole first string is suspended, TRUST US (we've seen it happen) there is no such thing as a lock. We've got to play to stay, and win over the course of a season. No one game will EVER do it for you, and if you fall into that trap, all we can say is "good luck" and you'll need it!

5) After each day's results, re-calculate your bankroll. If you won, add the number of dollars you won to your Bankroll. if you lost, subtract your losses from your bankroll. This gives you a new BR figure. With us? Good.

6) In your next betting session in this sport, make sure to play the recommended percentages of your NEW BR figure. What this does is force you to "cut back" when you are losing and "press up" when you are winning! This is the EXACT opposite of human nature. Human nature tends to say "hey I'm down, I'm gonna double up on Monday night to get it back" WRONG! You react to your losses like this and you'll be a loser every season. (Point just hit home to alot of you I bet!) Well, no more Mr. Chase folks. We are here to teach you the RIGHT way to play, and I assure all of you.. Once you taste the long term winnings we are about to bring to you, you'll never go back!

One final note: We hope that you will not judge us on one day or one game, but that you will judge us in the long term. We price our selections very inexpensively when compared to our peers and that is done with a specific intent: To allow you, our valuable customers, to play with us EVERY DAY. Often, our best days come after losing ones, so don't just join us after a wins, JOIN US DAILY to get the most out of our efforts. We WILL WIN in almost every sport, in every season, and in that rare season that we do poorly, you'll still have the mortgage paid and the shirt on your back. In a great year, like we're having now, you will double or triple your initial INVESTMENT, so join us here at Sports Investors, we'll show you the way!

Thank you for your consideration of our services. Those of you who subscribe to our newsletter need not purchase these plays as they are the exact same plays here every day and every week. We don't worry about weather and injuries as many of you who understand this game know, the oddsmakers adjust it for us! Often we'll play OVER in the rain, or ON an injured team! Why? Because there is VALUE in the line! Thanks for listening, I hope this has been helpful. If you like what you have read so far, click below to continue to our "Free Pick" page where we will have daily 3% to 4% plays for your perusal. Once you are convinced of our abilities, join us by purchasing our plays daily!

Thanks for checking in, click below to continue to our free plays.

Sincerely,
Michael Stein,
Chairman of the Board
Sports Investors Incorporated.